Nut Crunch.

How did we take a Nigerian snack global? You'd be nuts over this one

It’s the new year guys and we are busy already. Allow us to introduce you to our latest branding project – Nut Crunch. A Nigerian startup whose main products are nut-based snacks, bars, and spreads. They are looking to continue the home-based snack revolution led by brands such as Pure Bliss Wafers and Minimie Chin Chin.

Info

Client:

Nut Crunch

 

Services:

Art Direction

Brand Identity

Marketing Assets

 

Contributors:

Jide Awulonu

Momurewa Ala

Eniola Femi-Oni

Tokoni Larry Parkins

Nut Crunch Logo and Nuts
Nut Crunch Sweet Caramel Bars

For the brand, we created a hand-drawn type-based logo using colors that represent all of their major ingredients; Dark brown for Chocolate, Golden Yellow for Caramel and Light brown for Nuts

Nut Crunch Logo Alternates

We also worked on packaging design for the caramelized nuts snack and their amazing peanut butter spread.

Nut Crunch Peanut Butter Spread
Nut Crunch Sweet Caramel Nuts
Nut Crunch Packaging Box

We round up this showcase with the design for our personal favorite, the tote bag. Don’t sleep on the wordplay ?

Nut Crunch Tote Bags

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